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Popeyes® goes on sale in Italy

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Italy’s first Popeyes® opens in 2024
Master franchise restaurant brand Iberia develops the brand Italy

Toronto, February 1, 2024 /PRNewswire/ – Restaurant Brands Iberia (RB Iberia), currently the parent company of the Popeyes® brand and Burger King® master franchisee, SpainBurger King Portugal, Popeyes® SpainTim Hortons® Spainis pleased to announce the signing of a master franchise and development agreement to develop and grow the Popeyes brand. Italy.

Founded in new orleans Founded in 1972, Popeyes has more than 50 years of history and a culinary tradition that incorporates Cajun and Creole flavors. Popeyes stands out with a unique New Orleans-style menu developed by an in-house team of professionally trained chefs, featuring the brand’s signature chicken sandwiches, spicy chicken, chicken tenders, fried shrimp, and other regional specialties. Masu.

Popeyes’ famous chicken is prepared fresh, marinated for at least 12 hours, battered and hand-breaded using our seasonings, and slow-cooked to perfection. “We are very excited to grow this brand Italy We are working with RB Iberia, a long-term partner and strong operator. We have ambitious expansion plans for our iconic brand, and today’s news underscores our commitment to delivering bold offerings to Popeyes. louisiana Bringing flavors to more guests around the world. ” david shearPresident of Restaurant Brands International, Inc., the parent company of Popeyes.

Dear chicken lovers Italy We look forward to getting our hands on Popeyes’ world-famous menu items soon, including the brand’s signature chicken sandwich. This chicken sandwich was declared one of the most successful quick service products when it was launched in 2016. US In 2019.

“We are thrilled to be able to spearhead the launch of Popeyes®. Italy. It is a representative brand that has received high praise. SpainGregorio Jiménez, Chairman of Restaurant Brand Iberia, said: “We have excellent management of our master franchise and we see a great business opportunity in front of us that will contribute to job creation.”in Italy and diversifying the QSR market for its Mediterranean neighbors. ”

R.B. iberia is committed to leveraging personalization and modern service channels to serve guests in the brand’s signature, iconic hospitality manner and provide guests with a superior digital experience.

Popeyes is one of the world’s largest chicken quick service restaurant brands, with more than 4,300 restaurants in more than 35 countries. This agreement marks the continuation of Popeyes’ expansion plans. Europea Popeyes restaurant already exists Spain, SwitzerlandEngland, Romania, Franceand more recently Poland and Czech Republic.

first popeyes restaurant Italy It is scheduled to open later this year.

About Popeye®
Founded in new orleans louisiana Founded in the United States in 1972, Popeyes® has more than 50 years of history and culinary tradition. Popeyes® is differentiated by unique features. louisiana A Cajun-style menu featuring spicy chicken, chicken sandwiches, chicken tenders, and other local specialties.Passion for chains louisiana Traditional, flavorful and authentic Cajun cuisine has made Popeyes® one of the world’s largest chicken quick service restaurants with more than 4,300 restaurants in the U.S. and around the world. Popeyes is a subsidiary of Restaurant Brands International Inc. (“RBI”), one of the world’s largest quick-service restaurant companies. 40 billion dollars System-wide annual sales and sold in over 30,000 restaurants in over 100 countries. RBI owns four of the world’s most prominent and iconic quick service restaurant brands – Burger King;®, tim hortons®Popeye®and fire department submarines.®.For those who want to know more about Popeye® Learn more about the brand at www.popeyes.com or follow us on Facebook, Twitter and Instagram.

Statement for the future
This press release contains certain forward-looking statements and information that reflect management’s current beliefs and expectations regarding future events, initiatives and performance, and speak only as of the date of this press release. Masu. These forward-looking statements are not guarantees of future performance and involve a number of risks and uncertainties. These forward-looking statements include statements regarding our expectations regarding Popeye’s business capabilities. Italy To open a restaurant and continue Popeye’s steady growth Europe. Factors that could cause actual results to differ materially from his RBI expectations are detailed in RBI’s filings with the Securities and Exchange Commission and securities regulatory authorities. CanadaAnnual reports, quarterly reports, and current reports on Form 8-K include the following risks: risks related to our ability to successfully implement our domestic and international growth strategies and risks associated with our international operations; risks related to our ability to compete domestically and internationally in a highly competitive industry; global economic or other business conditions that may affect customers’ willingness or ability to purchase our products; risks associated with franchisee relationships, franchisee success and fully franchised business models; the effectiveness of our marketing and advertising programs and our franchisees’ support for these programs; Except as required by applicable law, we undertake no obligation to update these forward-looking statements, whether as a result of new information, subsequent events or circumstances, changes in expectations, or otherwise. .

SOURCE Restaurant Brands International Inc.



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