name: marique spain
origin: canberra, australia
Where you lived/worked: australia and canada
Pronoun: she
resume:
Creative Director, Leo Burnett Australia, now
Senior Art Director, Associate Creative Director to Creative Director, 2018 to present
The Works (Sydney), Art Director from 2014 to 2018
Art Director/Designer, Coordination, Canberra, 2013-2014
Designer, Moon Communications Group, Sydney, 2011-2012
1. How did you become a creator?
I’ve always been creative and I love it. My mother told me a story about how she came out of kindergarten in the middle of class and took me to the balcony to draw. He seems to have been strong-willed since childhood. Fifteen years later, I studied for a Bachelor’s degree in Communication (Graphic) Design. I started my first job in the industry as a designer, but I wasn’t completely satisfied with moving pixels. I was interested in creative thinking. So I took a risk and enrolled at the Award School, one of Australia’s leading advertising schools and an unspoken prerequisite to being creative.
I quit my employer at that time to take the course. After completing the 12 weeks and submitting my portfolio, I had to undergo major surgery. On graduation night, I had no idea how it was going to turn out. But there was no chance in the world that I would miss it. I took another risk and left the hospital early to attend the presentation night. I was one of only three women to rank her in the top 10, and it changed my career path forever.
2. What is your favorite work in your portfolio?
I have several for various reasons, one of which is for clients in the difficult category of insurance. Suncorp Group’s ‘One House to Save Many’ is the world’s first home designed, scientifically tested and built to withstand cyclones, floods and bushfires.
To this day, this is a piece that my friends and family really understand and appreciate. What we do can be difficult for people outside the industry to understand. But this is an idea that will improve the lives of Australians, it will make a huge difference and I am proud of it.
3. What is your favorite piece of work created by another person?
It feels like advertising (certainly in Australia) has become too serious and censored in recent years. As a result, I have a growing appreciation for things that are fun, but of course smart, often simple and important, and that tap into great relatable human insights.
I love the ’10PM-Bed-Verts’ campaign by Sydney’s Howatson+Company. Words are gold, so I salute the author for painting such an elaborate picture in my head. I am also interested in media development that is not bound by conventional frameworks.
4. What is on your bucket list?
So many things. I would like to see the aurora borealis.
5. Who is the most important person in your life other than your parents?
my sister. Although she is 5 years apart, I think her brain may be the same.
6. Do you work best under pressure or when things are calm?
The pressure is on. The focus and momentum that comes from a deadline is undeniable.
7. How would your colleagues describe you?
directly. Sometimes too direct, haha!
8. What do you do on your best day?
Wake up in the morning and camp by or near water. After an early morning swim, coffee, and breakfast, join your friends for some fun in the sun.
9. Do you have a nickname? Why?
Oh, I have a lot. Most of them stem from mispronunciations of my name.There is Marajike, marie jaqui, maruk…the list goes on! People see the “J” and just freak out and stab it in the dark. My most common nickname is MJ.
10. Are you an early riser or a late night owl?
An early riser. Ideally, do something active. Your mindset and productivity are highest in the morning, so you can have a good day.
11. Are you an extrovert or an introvert?
Extroverted. However, like most people, I think I still have some introverted tendencies.
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