Singapore-based Turn Sports Investments has agreed a partnership deal with National League North club King’s Lynn.
Linnets owner Stephen Cleve said last month that they would be “in trouble” if they could not find the funds to ensure they completed the season.
A statement said the partnership “forms the basis of the club’s next stage of growth”.
King’s Lynn were playing in the National League, one level below the English Football League, for the 2021-22 season.
“This agreement will provide an influx of new funding for the club’s expansion, player development and acquisition,” the statement continued.
TSI, owned by media entrepreneur Joseph Poore, said Cleve’s passion for King’s Lynn and the club’s “rich tradition and strong fan base” were key reasons for the deal.
“Through TSI’s network in Asia, we will be able to work with Steve and the club to drive sustainable business growth, which in turn will support KLTFC’s future football development.” he added.
“I believe that sustainable business is a prerequisite for the progress of any club and the development of key talent.”
Cleve said in December that declining attendance and failure to raise funds through player sales were among the reasons for the difficulties.
He traveled to the US and the success story of Ryan Reynolds and Rob McElhenney’s ownership of Wrexham sparked interest in English football, but he was unable to secure funding locally.
The amount of TSI’s investment in the club was not disclosed, with Cleve telling BBC Radio Norfolk: But we’re in a situation now where we’re going in a slightly different direction, and that means things are going to be a little more private. ”
He added: “I believe Tarn and Joe will be great partners for the club. There will be many interesting developments along the way, particularly over the next few months as the whole thing gets underway.”
“He’s a very straightforward guy, he’s not the kind of guy who has a huge board and sits there and is bossy… he’s really interested in English football and really interested in being involved in it. , obviously we know the Salford guy.” [co-owner Peter Lim] I’m from Singapore.
“This is not a new country for football. They know football, Joe wants to be involved and I’m looking forward to working with him.”
King’s Lynn are 21st in the National League North, just three points from safety, and manager Adam Lakeland welcomed the new investment.
“I’m really grateful to the chairman who has been working on this for months,” he wrote in a post on X.
“This is particularly pleasing for our supporters who have endured the recent events both on and off the pitch. I hope this will allow us to pull together and kick-off with confidence.”