![Yoro](https://variety.com/wp-content/uploads/2024/02/YOLO-PR-Poster-lcr-res.jpg?w=681&h=383&crop=1)
Provided by Sony Pictures
Sony Pictures has acquired the international distribution rights to the mainland Chinese comedy film “YOLO,” which will be released in China on Saturday, the first day of the Lunar New Year holiday.
The film is written, directed, and stars China’s top-grossing female director, Jia Lin. She meets Le Ying, an unemployed woman in her 30s who still lives with her parents, until one day she meets a boxing coach (played by Lei Jiaying) who might change her life. I’m acting.
Gia’s first feature film, Hi, Mama, is a heartwarming film that takes a young woman back in time to the early 1980s after her mother is fatally injured in a car accident. There, she can become best friends with a younger version of her mother and try to give her mother a better life than she had in her early days.
“Hi, Mama” was released at the mainland Chinese box office during the Chinese New Year holiday three years ago, earning a whopping RMB 5.41 billion ($750 million at current exchange rates). As a result, it became the world’s highest-grossing film directed by a female director until it was surpassed by Barbie last year.
Sony recently announced that it has acquired the rights to the English remake of “Hi, Mama,” which is currently in development and is executive produced by Jia. Escape Artists is producing, with She Wenxin and Laura Kosann adapting the script.
Sony has not yet announced its sales strategy for YOLO in North America or overseas. These may be affected by the situation in the coming days.
The film is one of eight titles to be released during China’s crowded but highly lucrative Lunar New Year holiday period, and one of the three front-runners to dominate the box office. It is considered. Chinese ticketing agents Maoyan and Taopiaopio expect Saturday’s release to take first or second place, based on advance sales through Friday morning. In China, it will be shown in regular theaters and IMAX theaters.