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Brands

Business and Entrepreneurship

The Ultimate 20-Step Guide to Successfully Rebranding Online

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Opinions expressed by Entrepreneur contributors are their own. A corporate rebrand is...
Business and Entrepreneurship

Why Mom and Pop Stores Should Never Overlook Their Branding Strategy — And How They Can Outshine Retail Giants

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Opinions expressed by Entrepreneur contributors are their own. When was the last...
Business and Entrepreneurship

Follow These Strategies to Improve Your Brand Reputation

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Opinions expressed by Entrepreneur contributors are their own. Attracting and retaining your...
Business and Entrepreneurship

6 Cost-Effective Ways to Acquire Brand Ambassadors

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Opinions expressed by Entrepreneur contributors are their own. Brand ambassadors are crucial...
Business and Entrepreneurship

Use This Framework to Craft a Powerful Brand Positioning Statement

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Opinions expressed by Entrepreneur contributors are their own. The most important thing...
Business and Entrepreneurship

You Won’t Have a Meaningful Brand Until You Align These 3 Factors

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Opinions expressed by Entrepreneur contributors are their own. Brands today have a...
Business and Entrepreneurship

4 Ways to Protect Your Brand Reputation From Bad Reviews

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Opinions expressed by Entrepreneur contributors are their own. Protecting your online reputation...
Business and Entrepreneurship

Brands are Rushing to Send Out Newsletters. Here’s Why You Should Do the Same

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Opinions expressed by Entrepreneur contributors are their own. In the digital marketing...
Business and Entrepreneurship

Disruption Through Design — How Brands Can Beat Out Their Competition

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Opinions expressed by Entrepreneur contributors are their own. What do you do...
Business and Entrepreneurship

How to Avoid the Pitfalls of Trademark Infringement

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Opinions expressed by Entrepreneur contributors are their own. If you have developed...
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